About Playful Childhoods Playful Childhoods is a campaign that aims to help parents and carers give children: time space support to play at home and in their local community. Having the chance to play is an important part of a happy and healthy childhood for every child. Playing is fun and has always been part how children learn and grow. It is one of the most important parts of their lives – children value having time, space and support to play at home and in their local community. Children tell us they want more opportunities to play outside with their friends. Playing is a crucial part of a healthy and happy childhood. As adults, it’s our responsibility to make sure this happens. Playful parenting Parents and carers are important supporters of play for children – no matter how old they are. Whether your child is playing peek-a-boo, jumping in puddles, or starting to want to venture out on their own with friends, the Playful Parenting section of the website provides helpful reminders, ideas and tips about play for all children. Playful communities Groups such as residents associations, Parent Teacher Associations in schools and town and community councils all have an important part to play. Groups like these can support by organising outdoor events or campaigning for children’s play areas and by helping to promote changes in attitudes and practices. The Playful Communities section of the website contains a range of information and tips to help groups to consider children’s play in their community. Playful Childhoods has been created to support: parents in giving their children opportunities to play parents so they feel confident about letting their children play outside in the community the development of playful communities for children across Wales a shared understanding of the importance of play for children and teenagers by all adults across Wales. Playful Childhoods is a Play Wales campaign.